Position Profile

Director of Marketing & Communications

School Overview

The Albany Academies is an independent, Pre-Kindergarten through Grade 12 and Post-graduate, educational institution located in Albany, New York that coordinate single-sex and co-educational learning environments to develop diligent students of high character who become curious, critical thinkers.

At The Albany Academies, the active expression of different perspectives and life experiences plays a vital role in the life of the school. In harmony with our Mission Statement and reflective of our Core Values, the Academies are committed to a safe, diverse, inclusive, equitable, and just school climate dedicated to inclusive excellence.

Our vision is to maintain and improve the reputation of The Albany Academies as a premier academic institution that develops high-character, intellectually curious students and prepares them for future success. We employ talented faculty and staff who are respected for following current educational best practices. These powerful educators teach time-honored content and skills that our graduates use to be successful in higher education and life beyond. They also collaborate cross-departmentally and divisionally in spaces and programs geared towards educational student experiences and design thinking. This approach allows us to provide innovative learning experiences, authentic leadership opportunities, and abundant co-curricular opportunities for student engagement.

For additional information about the school go to AlbanyAcademeis.org.

Position Summary
The Director of Marketing & Communications leads and manages all aspects of external communications on behalf of The Albany Academies.

Reports to: Head of School

Direct Reports: Manager, Marketing & Communications, Special Events Coordinator & Media Specialist

Responsibilities

Responsibilities include but not limited to, the following:

· Own the underlying technology, structure and content of the website.

· Ensure the website design and content is a powerful marketing and communications asset.

· Manage digital communications content across the website, email and social media, and all printed materials including our annual magazine and donor report.

· Own and define all elements of the style guide and advise others on appropriate use. Correct violations.

· Collaborate with the Admissions Office to define and execute an annual marketing and communications plan.

· Work collaboratively across the Institutional Advancement team including, Advancement, Admissions and Alumni/ae Relations, leading to increased engagement, enrollment, and gift production.

· Work closely with the Board of Trustees and lead the Marketing and Enrollment Committee.

· Partner in new family meetings with Head of School.

· Plan, manage and execute the Marketing & Enrollment Committee.

· Manage the relationship with marketing (Ed Lewi), communications & public relations (Pierce) consultants.

· Develop and manage a robust volunteer marketing & communications advocacy program.

· Invite key members of The Academies leadership to participate in marketing & communications.

· Travel nationally to meet with constituents and/or attend events.

· Perform other duties as needed.

Qualifications

· Education: Bachelor’s degree required.

· Minimum of 5 years of marketing and communication experience. Preferably with academic institutions.

· Proven track record of increased engagement on all communication platforms.

· Ability to develop strong relationships with a wide range of constituents in a school community.

· Working knowledge of basic research tools.

· Excellent verbal and written communication skills including editing and proofing.

Characteristics

· Brings marketing savvy to the Institutional Advancement team.

· Proposes new approaches to engagement and fundraising.

· Participates in dialogue with colleagues in a way that leads to the best possible decisions and enhances positive team relationships.

· Participates in ongoing professional development.

· Communicates (verbally and writing) effectively to a wide range of stakeholders.

· Is calm in challenging situations.

· Advocates for the good of the institution.

· Has enthusiasm for the work.

Assignment Type: Full Time, 12-month, Exempt

Compensation: $95,000-$115,000

Working Environment & Physical Requirements

· Generally, the role is conducted in a heated and cooled office/classroom environment.

· Most of the work is done sitting or standing.

· Regular travel by car, train, or plane.

· Routinely move about inside the building and occasionally outside from building to building.

· Frequent interaction with others speaking, listening and typing.

· Ability to operate office equipment including computers, printers, copiers and the like.

Disclaimer

· The employee must be capable of fully performing all duties described herein, either without or with reasonable accommodation.

· The Albany Academies reserves the right to alter this job description.

Employment with The Albany Academies is at will.

Job Type: Full-time

Pay: $95,000.00 - $115,000.00 per year

Benefits:

401(k)
401(k) matching
Dental insurance
Employee assistance program
Employee discount
Flexible spending account
Health insurance
Life insurance
Paid time off
Parental leave
Professional development assistance
Retirement plan
Tuition reimbursement
Vision insurance

Schedule:

8 hour shift

Application Question(s):

Please provide a letter of interest describing how your experience applies to the role.

Education:

Bachelor's (Required)

Experience:

Communications: 5 years (Required)
Marketing: 5 years (Required)

Ability to Relocate:

Albany, NY: Relocate before starting work (Required)

Work Location: In person

The Albany Academies

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Director of Marketing & Communications