#Innovation #Fast-Growing #InternationalCulture

Our client, a pioneering fintech startup revolutionizing the payment and invoicing sector with cutting-edge AI technology, operates globally and boasts over 40% annual growth. Embracing a culture of openness, the company offers unparalleled opportunities for ambitious professionals to thrive and make a substantial impact in a rapidly expanding environment.

Are you seeking autonomy and eager to contribute to a dynamic team within a fast-paced setting? This role is designed for you.

Position:

As the Head of Content, you will be key to fueling the business. Directly reporting to the Chief Marketing Officer (CMO), your mission will involve steering the content strategy, creation, and distribution to amplify the brand and captivate the target audience.

Key Responsibilities:

Content Strategy:

Collaborate with marketing leadership to develop and refine our content strategy across digital platforms, marketing materials, and integrated campaigns.
Work closely with the product marketing team to ensure content showcases the unique value propositions, aligns with buyer personas, and supports the customer journey and sales cycle.
Cultivate and maintain our brand voice and tone, bolstering brand awareness and presence through strategic PR initiatives.

Content Creation:

Manage content calendar to guarantee timely and relevant content production.
Lead the generation of diverse marketing assets, including eBooks, blog posts, social media content, whitepapers, case studies, videos, etc.
Partner with digital marketing to enhance content for SEO, CTR, and lead generation.
Direct the graphic design team to align creative direction with the overall content strategy.

Content Logistics:

Contribute to strategic decisions regarding content distribution channels and methods, targeting optimal audience engagement.
Manage the social media team, ensuring alignment with the content strategy and campaign objectives.
Monitor and analyze the performance of marketing content and provide insights on how to optimize for future campaigns and take advantage of content marketing trends.
Embrace a data-centric approach to evaluate content's impact on lead generation and customer acquisition.

Requirements :

5+ years' experience in a B2B content marketing manager or similar role.
Fluency in French and experience in global marketing are required.
Strong understanding of a B2B buyer journey and an understanding of how to align content to integrated marketing campaigns.
Exceptional storytelling, writing, and editing skills with a keen eye for detail.
Understanding of P2P, AP, or ERP markets is a plus.
Preferred locations: Dallas or Texas (with travel)

Benefits:

Awesome work environment (open space, kitchen, free snacks, break room with TV and Wii games, a nice gym, etc.)
Open door policy, fostering a culture of accessibility and open communication.
Comprehensive benefits package including generous sick leave, parental leave policies, etc.
401K
Medical, dental, and vision insurance for the entire family from the 1st full month
Wellness perks like free fitness classes, team lunches, monthly afterwork and more.

Job Type: Full-time

Salary: $80,000.00 - $90,000.00 per year

Benefits:

401(k) matching
Dental insurance
Flexible schedule
Health insurance
Paid time off
Parental leave
Vision insurance

Schedule:

Monday to Friday

Work Location: In person

French-American Chamber of commerce

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Head of Content - Bilingual French & English