About Us
Garage Discount Center (GDC) is privately held and vertically integrated in the residential and commercial construction products industry. We have over 35 years’ experience in the industry and have several divisions with multiple websites to service different market niches. In addition to manufacturing some of our products, we offer installation services in most areas nationwide. Our company culture offers a strong emphasis on having a friendly atmosphere and rewarding good work with exceptional financial incentives above the salary offered.
Job Description
GDC is seeking a digital marketing manager for SEM to develop and implement marketing campaigns in Google paid search ads and the Google shopping platforms to enhance our e-commerce division.
You must have at least 3 years hands on experience as a Google PPC ADS manager and in the Google merchant center (shopping) to run PPC campaigns.
You will work directly with an experienced in-house team that includes e-commerce, web design and creative resource specialists to help us expand existing and new lucrative markets.
This is an onsite position in Boca Raton and not a remote position.
Responsibilities
Data analysis: Review google analytics and other competitive tools to identify opportunities, anomalies and deficiencies. Adjust AD campaigns in the Google PPC platforms based on these analyses to optimize the advertising program.
Google ADS PPC search: Utilizing specific keywords and phrases design campaigns with ad groups (Google ADS).
*Write compelling copy with calls to action
*Monitor daily spend/budget and adjust bids to optimize
* Prepare reports illustrating competitors’ bidding strategies and identify market trends
*Provide Management with summary reports with recommendations on strategic shifts in budget and product offerings to maximize ROI
Google Merchant Center: Create and manage google shopping accounts in the google Merchant Center platform.
*Update product descriptions and specifications
*Study competitors’ offerings for advantages and opportunities
*Manage the PPC for these paid listings and target audiences
Skills
Candidate must have at least 3 years’ experience in managing Google SEM ad platforms. You must have the ability to manage GOOGLE search PPC ads campaigns and hands on experience creating and managing GOOGLE shopping campaigns through the GOOGLE Merchant Center to generate leads.
Proficiency in Microsoft Office Tools (Word, Excel).
It is critical that you can work autonomously in addition to collaborating in a team setting.
Additional skills a PLUS:
The following skills, while not mandatory, will be considered a plus and have greater compensation.
1) META ads experience including ad design. Audience targeting and demographics.
2) Social media community manager experience
3) SEO optimization of websites
Please answer the following:
1) What is the largest ad budget you have ever managed per month for GOOGLE ADS PPC and Google Merchant Center shopping ADS?
2) This is an onsite position ONLY. DO NOT APPLY FOR REMOTE WORK
Job Type: Full-time
Pay: $75,000.00 - $100,000.00 per year
Experience level:
Schedule:
Ability to Relocate:
- Boca Raton, FL 33433: Relocate before starting work (Required)
Work Location: In person