Digital Marketing Manager
Job Description
We are looking for a skilled Digital Marketing Manager with a strong focus on content improvement, keyword optimization, SEO work, and content creation. Our company specializes in replacement parts, consumables, and accessories for household items, and we are expanding our services to include diverse digital marketing solutions for various clients. This role requires an innovative approach to enhancing our online presence across multiple platforms, including Amazon, eBay, and Walmart, and providing comprehensive digital marketing services to a wide range of clients.
The ideal candidate will have a solid understanding of digital marketing dynamics, particularly in content strategy, SEO best practices, and keyword optimization. You will collaborate with cross-functional teams to develop and implement effective marketing strategies that align with our business objectives and client needs.
Responsibilities:
- Develop and execute robust content strategies to improve visibility and engagement across various digital platforms.
- Lead keyword research and optimization efforts to enhance organic search rankings and visibility.
- Oversee the creation of compelling and SEO-friendly content for product listings and other digital platforms.
- Manage and refine our online presence on e-commerce platforms like Amazon, eBay, and Walmart, focusing on content and SEO strategies.
- Collaborate with internal teams and external clients to drive content improvements and ensure alignment with overall marketing goals.
- Measure and analyze the effectiveness of content and SEO strategies, making data-driven adjustments as needed.
Skills:
- Proven experience as a Digital Marketing Manager, with a strong focus on content strategy, SEO, and keyword optimization.
- In-depth knowledge of current SEO tools and practices, with a track record of improving online visibility and engagement.
- Experience with content creation and management across various digital channels.
- Familiarity with e-commerce platforms such as Amazon, eBay, and Walmart, and content optimization tools like Helium 10.
- Ability to work collaboratively with teams to develop and execute effective marketing strategies.
- Strong analytical skills to measure and optimize the performance of content and SEO initiatives.
- Excellent communication and interpersonal skills.
- BS/BA in marketing or a relevant field.
About Us: Based in Lenexa, Kansas, we specialize in marketing and shipping over 800 thousand consumer orders annually and now offer comprehensive digital marketing services to a diverse clientele. We are a small, dedicated company, offering a dynamic and supportive work environment.
Work Model: This position follows a hybrid model, combining in-office and remote work, with flexibility offered upon completion of training.
Job Type: Full-time
Salary: 50K to 60K
Benefits:
- 401(k) with matching
- Comprehensive health, dental, and vision insurance
- Paid time off and life insurance
- Employee discount and retirement plan
Location:
- Lenexa, KS 66219 (Ability to commute or relocate before starting work is required)
Education:
- Bachelor's degree in Marketing or related field (Required)
Experience:
- Digital Marketing: 3+ years (Required)
- Strong experience with SEO, content creation, and keyword optimization (Strongly Preferred)
Job Type: Full-time
Pay: $50,000.00 - $60,000.00 per year
Benefits:
- 401(k)
- 401(k) matching
- Dental insurance
- Employee discount
- Health insurance
- Life insurance
- Paid time off
- Retirement plan
- Vision insurance
Schedule:
Education:
Experience:
- Digital Marketing: 2 years (Required)
- eCommerce: 2 years (Required)
Work Location: In person