AKUSA, Inc. (Afrikelp USA)
JOB TITLE: Scientific Marketing Coordinator /agriculture background
LOCATION: California
REPORTS TO: Managing Director
INTRODUCTION.
Afrikelp is based in South Africa and specializes in the sustainable harvesting and manufacturing of seaweed extract. We currently have distribution in more than 40 countries across Europe, Asia, Africa and the Americas.
Afrikelp-USA (www.afrikelp-usa.com), a subsidiary of Afrikelp Pty (Ltd), is offering a great opportunity for a marketing coordinator with background in agriculture to join our team in California, that will give the right candidate the opportunity to grow personally and professionally. The role is the market development of our premium biostimulant kelp extract in California and the USA. This is an exciting opportunity to be involved in a growing market with sustainability and food security at its core and will involve working closely with customers.
SUMMARY
The candidate’s responsibilities will be marketing support, while at the same time providing support to customers. The successful candidate will have the opportunity to contribute to the company strategy and be a part of the growth plan.
ESSENTIAL DUTIES AND RESPONSIBILITIES
Includes but is not limited to the following:
Contribute to the growth strategy, marketing plan and product development in the region.
· Develop and support marketing campaigns aligned with Afrikelp global.
· Execute advertising plans such as digital advertisements, print adverstisements, brochures, e-mail blasts, testimonials, videos and social media.
· Work with publications to promote Afrikelp brand.
· Coordinate marketing activities and schedule conferences and trade shows during the season.
· Be proactive, secure meetings and create presentations.
· Review communication trends and make suggestions for enhancing the Afrikelp message.
· Lead relationships with vendors to get quotes and best promotional alternatives.
· Assist in identifying market opportunities to develop the Afrikelp brand through research’s data.
· Assist and manage marketing budget.
· Build a good relationship with current and new distributors/dealers.
QUALIFICATIONS
To perform this job successfully, the individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required.
EDUCATION / EXPERIENCE
· Bachelor’s degree in business, plant science, agricultural communications, biological science, micro-biology or other science related field.
· Background in Agriculture is required.
· Good communication and presentation skills are essential.
· Crop knowledge and experience beneficial.
OTHER SKILLS
· Proficient in Microsoft Office.
· Written and verbal communication skills required to work with managers, scientists and sales force.
· Photographic and video knowledge required.
The candidate should be willing to travel up to 15%.
Job Type: Full-time
Pay: $40,000.00 - $65,000.00 per year
Benefits:
Schedule:
Ability to commute/relocate:
- Fresno, CA 93710: Reliably commute or planning to relocate before starting work (Required)
Education:
Experience:
- Agriculture: 1 year (Required)
Willingness to travel:
Work Location: In person