reLink Medical is the nation’s largest independent provider of medical equipment disposition services. Experiencing rapid growth and success, we are also building a company culture that empowers people to do their best work and to enact positive change in the field of healthcare. If that sounds like something you would like to be part of, we’d love to hear from you.

Headquartered in Twinsburg, Ohio, reLink Medical was founded in 2014. Our people, processes and technology have assisted over 3,000 hospitals and healthcare facilities in 34 states with the disposition of obsolete, excess, out-of-service or used medical equipment. With an additional logistics facility in Maryland, Georgia, and Missouri we are the largest and most comprehensive independent disposition solution in the industry.

Our solutions ensure that hospitals can reduce their carbon footprint, mitigate the risk of exposing PHI, and connecting them with our community of over 12,000 hospital partners and buyers combined. We also donate medical equipment to hospitals in third world countries which supports the development of communities around the world.

Job Description:

The Marketing Operations Specialist plays a critical role in ensuring the efficiency and effectiveness of our marketing team. This position is responsible for marketing projects, project mangement, optimizing marketing processes and technology, management of outsourcing vendors and enabling our team to execute campaigns smoothly by measuring results accurately.

Key Responsibilities:

Marketing Technology Management: Oversee the marketing technology stack, ensuring all tools are integrated and functioning optimally. Manage relationships with technology vendors and stay abreast of new technologies that could improve marketing performance.
Campaign Execution and Management: Coordinate with team members to execute campaigns. This involves scheduling, segmenting audiences, setting up automation workflows, and ensuring timely delivery of marketing materials.
Data Analysis and Reporting: Collect, analyze, and report on marketing data to help guide strategic decisions. Develop and maintain dashboards that provide insights into marketing campaign effectiveness, customer engagement, and ROI.
Process Optimization: Continuously evaluate and improve marketing processes to enhance efficiency and effectiveness. Implement best practices in marketing automation, lead management, and data quality.
Cross-Functional Collaboration: Work closely with sales, IT, and other departments to ensure marketing operations align with company objectives and customer needs.
Budget Management: Assist in the management of the marketing budget, ensuring spending aligns with strategic priorities and tracking return on investment for marketing initiatives.

Qualifications:

Bachelor’s degree in marketing, business, or related field.
Proven experience in marketing operations, digital marketing, or a related role.
Strong understanding of marketing automation tools and CRM systems – Salesforce & Marketing Cloud preferred.
Excellent analytical skills and experience with data analysis tools.
Ability to manage multiple projects simultaneously in a fast-paced environment.
Strong communication and collaboration skills.

Knowledge, Skills, Abilities

Leadership qualities
Knowledge of Salesforce & Pardot
Excellent interpersonal and customer service skills
Proven organization and prioritization methods
Flexibility and willingness to respond to changes and immediate needs
Leadership driven
Detail Oriented
Business professional culture and workload requirements
Creative in a B2B environment

Tools/Programs Used:

Salesforce
Salesforce Marketing Cloud
Microsoft office suite
Photoshop
Adobe Acrobat
Illustrator
GoDaddy
WordPress
Shopify
LinkedIn
Google Search Console
Google Ads
Google Analytics
Facebook
LinkedIn

Job Type: Full-time - in office Mon.- Fri.

Salary: $50K -$55K

Benefits:

PTO
Paid holidays
Dental insurance
Health insurance
Health savings account
Life insurance
Short Term & Long Term Disability
Vision insurance

Schedule:

8 hour shift
Monday - Friday

Job Type: Full-time

Pay: $50,000.00 - $55,000.00 per year

Benefits:

Dental insurance
Health insurance
Health savings account
Life insurance
Paid time off
Vision insurance

Schedule:

8 hour shift
Monday to Friday

Education:

Bachelor's (Required)

Experience:

Marketing operations: 2 years (Required)

Ability to Relocate:

Twinsburg, OH 44087: Relocate before starting work (Required)

Work Location: In person

reLink Medical, LLC.

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Marketing Operations Specialist