Job Title: Product Marketing Manager

Location: Remote; need to work PST hours

Duration: 18 Months

***MUST HAVE PREVIOUS EXPERIENCE WORKING AT MICROSOFT***

Summary:

The main function of this product marketing manager role is to research market conditions in local, regional, or national areas to determine potential sales of a product or service. The marketing manager will be responsible for gathering information on competitors and methods of marketing and distribution.

Job Responsibilities:

- Build and manage an organized roadmap for product feature launches

- Collaborate and build relationships with cross-functional teams including engineers, product managers, field sellers, and other marketers.

- Provide editorial oversight and direction on product feature and solution content creation to support 1P and 3P marketing moments.

- Identify internal and external content deliverables for product features such as bundle pitch decks, FAQs, and other ad hoc marketing deliverables identified by Microsoft.

- Manage content creation and delivery processes of assets

- Develop crisp, concise messaging and ensure consistency across all marketing channels.

- Write and edit digital promotion copy for web, social and other digital assets

- Create external facing assets to amplify product preference and awareness.

- Provide any necessary reporting on social and lead generation campaigns.

- Manage content publication to external customer and internal field sites.

- Forecast and track marketing and sales trends, analyzing collected data.

Required Skills:

Verbal and written communication skills, negotiation skills, customer service and interpersonal skills.

Ability to work independently and manage one’s time.

Knowledge of principles and methods for showing, promoting, and selling products or services.

Knowledge of media production, communication and dissemination techniques and methods.

Typical Day in the Role

Purpose of the Team – The team focuses on both inbound product marketing – which includes road mapping, capabilities, competitive analysis, objective handling, as well as outbound marketing - what does product do, how do teams sell the product, creating blog posts and social posts, thought leadership content like Webinars, YouTube live, etc.

Key projects – This role is in charge of creating internal and external facing marketing materials for Microsoft Viva. They will attend internal events and virtual events, create product marketing roadmap for January-June 2024, use analytics to determine how products are doing and how their marketing campaigns are doing, and support the Go to Market process and playbook.

Typical task breakdown and operating rhythm - Lots of cross functional meetings with various internal teams including engineering, sales, creating assets and manage creation of assets. This role will work with external partners as well.

Strategic planning – able to plan ahead through June and create campaigns

Proactive support – has previous experience leading initiatives and spearheading programs

Candidate Requirements

Years of Experience Required – 10+ years of Product Marketing experience required.

Bachelor's degree in marketing or equivalent training required.

Top 3 Hard Skills Required + Years of Experience

1. Marketing Content Creation – 10+ Years of experience

2. Cross Functional Meetings, with both Internal teams and External partners – 10+ Years of experience

3. Marketing Data Analysis/Tracking – able to convert and improve metrics – 10+ Years of experience

***MUST HAVE PREVIOUS EXPERIENCE WORKING AT MICROSOFT***

Job Types: Full-time, Contract

Pay: $120,000.00 - $130,000.00 per year

Benefits:

Flexible schedule
Health insurance
Paid time off

Experience level:

10 years

Schedule:

Monday to Friday

Application Question(s):

Are you willing to undergo background check, in accordance with the local law and regulations?
Do you have 10 year experience in following areas below?

1. Marketing Content Creation
2. Leading cross functional meetings with both internal and external partners
3. Marketing data analysis and reporting with ability to convert and improve metrics

Do you have experience working at Microsoft as either an FTE or contractor?

Education:

Bachelor's (Required)

Location:

Redmond, WA (Required)

Work Location: Remote

Lucid Consulting Group

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Product Marketing Manager