General duties required of this position include, but are not limited to:

Guide, contribute, and assemble creative products.
Daily/weekly reporting, analysis, and communication of paid advertising or earned media performance, including but not limited to: web traffic, social platforms, and SEOs.
Work across multiple communications projects to create media campaign materials (press releases, social content, talking points, ad copy, etc.) and coordinate paid media efforts, including collaboration on client-specific communication assets.
Assist in the planning and review of promotional schedules across channels (social content, newsletters, email, web, news/press, print, etc.).
To maintain a creative culture in the office, provide inspiration and feedback.
Establish and uphold creative standards.
Participate in and lead brainstorming sessions.
As needed, assist with event coordination and logistics for client projects.
Manage a variety of products and paid channels, as well as execution for paid media channels such as Facebook, Google Ads, Instagram, LinkedIn, indeed, print, and other online publications.
Media strategy implementation and media planning/creation assistance.
Collaborate with your team, management, and outside research to optimize campaign approaches with cost efficiencies.
Assist in proofing, editing, and copywriting.
Handling strategic online initiatives
Developing and implementing marketing ideas into campaigns
Monitoring and evaluating online media campaigns to keep them fresh and effective.
Preparing and maintaining the annual budget for the department
Staying current with emerging opportunities in the digital marketing world
Supervising all personnel in the department
Managing all contractual relationships with vendors
Working collaboratively with other department heads and staff to formulate plans and marketing strategies to support their goals and objectives.

Key Skills

· Leadership

· Strategic Thinking skills

· Excellent Communication skills (Written and Verbal)

· Time Management

· Interpersonal skills

· Technical skills

· Planning and organizational skills

· Creativity and Innovation

· Event Planning

· Data Analysis

· Social Media Marketing knowledge and paid social advertising.

· Customer Relationship Management (Retention Management)

· Email Marketing

· Search Engine Optimization and Advertising

· Teambuilding

· Sense of urgency

· Project Management

Minimum Requirements

· 2-5 Years of Management Experience

· 3-5 Years of experience in Digital Marketing or a related field.

· Digital marketing managers must be able to use their knowledge and skills in industries with similar work environments, such as public relations, advertising sales, accounting and business management.

Preferred

· A bachelor’s degree in marketing or a related field is required. Master's degree would be preferred.

· Certification in fields related to digital marketing and website development/optimization are helpful.

· Extensive knowledge of predominant digital marketing platforms including automations and lead generation

Salary

· Compensation includes salary, benefits, and more.

Other Details:

Location: In-Office
Job Type: Full-time, W2
Travel: Minimal

Job Type: Full-time

Pay: From $1.00 per year

Benefits:

401(k)
401(k) matching
Dental insurance
Flexible schedule
Health insurance
Paid time off
Referral program
Vision insurance

Schedule:

8 hour shift
Monday to Friday

Ability to Relocate:

Pleasantville, NJ 08232: Relocate before starting work (Required)

Work Location: In person

Johnstone Supply

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Digital Marketing Manager